Sep 21, 2021
Pinterest is a powerful platform for occasion-based marketing. Kym Lewis, their Partnership Manager for beverages, and Tina Pukonen, their Global Head of Vertical Strategy & Marketing, share their best practices for building an occasion-based marketing strategy, on Pinterest and beyond.
Sep 1, 2021
We started our conversation expecting to talk about the news, but so much of the news has been dominated by major beverage companies shaking up their portfolio. Whether it was Molson Coors shutting down 11 brands, Coca-Cola cutting its portfolio in half, PepsiCo selling its juice brands for USD 3bn or Boston Beer...